Wired News: Video Killed the Distributor
Wired News: Video Killed the Distributor:
"According to David Del Beccaro, CEO of Music Choice, it would now cost 'between $200 (million) and $500 million' to license all of the major-label video content to supply a site with on-demand music footage. 'There isn't a single player in music videos online today that can get a CPM to offset the variable cost of providing the video,' he said."
"According to David Del Beccaro, CEO of Music Choice, it would now cost 'between $200 (million) and $500 million' to license all of the major-label video content to supply a site with on-demand music footage. 'There isn't a single player in music videos online today that can get a CPM to offset the variable cost of providing the video,' he said."
posted by Sherick at 1:36 PM
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